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[Quotable]
The human side of analytics is the biggest challenge to implementing big data.
–– Paul Gibbons
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By John Millen For years, we’ve heard that data will drive our futures. Well, the future is here.
Today leaders have access to more data about people, businesses and industries than ever. We also have the analytics to parse the data endlessly for decision-making. But none of this will matter if leaders don’t have the ability to communicate the data effectively to inform decisions and inspire action. You’re often going to have to present data – numbers – to make your case.
As the pandemic continues, it’s even more challenging to engage and influence people with data on Zoom and other virtual platforms.
And in some jobs, numbers may be the bulk of your presentations. I’m looking at you, data scientists, CFOs, CMOs, actuaries, investor relations and financial experts.
Data as White Noise
I've worked on presentations with leaders in all of these disciplines and I remind them that the problem in talking about numbers is that human beings are not naturally gifted to understand or relate to numbers.
Data quickly becomes white noise. Instead, as humans, we are hardwired for telling and hearing stories. Yet many analytical leaders will present endless amounts of data without ever bringing the numbers to life for the people they are attempting to influence.
You’ve probably experienced this yourself. You might sit through an hour-long presentation of data and not remember a thing, but if the speaker had one good story, you’ll be able to recall it immediately.
With this in mind, I urge you to think like a storyteller. What is the story you are trying to tell by presenting this data?
Career Differentiator
You will also find significant career benefits as a better presenter of data. In addition to engaging your listeners more effectively, you will position yourself for greater success. In any organization today, the ability to communicate is the career differentiator.
The leaders of your organization are looking for people who not only have technical skills but also leadership and communication skills. If they have to choose between two “numbers people,” the one who can communicate effectively will win every time.
To read this entire article, including the five data storytelling strategies I share with my clients, please click here.
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[Diversions]
Quincy
I thought I knew Quincy Jones, the music producer. He produced Michael Jackson's mega-hit albums, including Thriller, right?
If that's how you know Quincy Jones, you'll want to watch this comprehensive and intimate documentary co-produced by his daughter, actress Rashida Jones.
Quincy Jones, it turns out, is one of the most prolific producers of music in history, who moved through generations, genres and entertainment forms.
That's why Jones won many Grammys, Emmys, Oscars and Tony Awards along the way.
Rashida pulls no punches in producing a full portrait that shows Quincy's highs, lows, passions and flaws.
Quincy is an education in American music from a man who reinventd himself to find success in new fields across time. Well worth your time.
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[Diversions]
Quincy
I thought I knew Quincy Jones, the music producer. He produced Michael Jackson's mega-hit albums, including Thriller, right?
If that's how you know Quincy Jones, you'll want to watch this comprehensive and intimate documentary co-produced by his daughter, actress Rashida Jones.
Quincy Jones, it turns out, is one of the most prolific producers of music in history, who moved through generations, genres and entertainment forms.
That's why Jones won many Grammys, Emmys, Oscars and Tony Awards along the way.
Rashida pulls no punches in producing a full portrait that shows Quincy's highs, lows, passions and flaws.
Quincy is an education in American music from a man who reinventd himself to find success in new fields across time. Well worth your time.
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All the best,
John |
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